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British Council Paris

'Absolutely Delighted '

Brief: 'Can we help prevent racial riots occurring in Europe's cities?'
Tackles cars and buildings being torched & kids being shot.
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British Helmet Initiative Trust 

'Fantastic. Way better than our other stuff''

Brief: 'Provoke young teenage boys to think about wearing a cycle helmet.'
Creative, crazy, shocking, funny.
[click for clip]


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